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Vinny

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Join the Vinny beta

SEMrush, Ahrefs, Moz, Screaming Frog and BrightLocal in one, plus accessibility, security and AI search. Free for the beta.

Beta testers get the whole product free.

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What Vinny is

One place that checks your websites for search, accessibility, security, local and AI visibility, watches them every week, and helps fix what it finds. It does the core of SEMrush, Ahrefs, Moz, Screaming Frog and BrightLocal, and adds the things none of them do.

Way more than an audit

Nine tools. One scan. One price.

What used to take SEMrush, Screaming Frog, an accessibility auditor, a reviews tool and a developer's afternoon, in one place that also writes and applies the fixes.

  • Accessibility

    WCAG 2.2 AA on every page, with the exact fix for each problem.

    • WCAG 2.2 AA
    • axe-core
    • AI alt text
    • Statement generator
    • Grouped by template
  • SEO

    Audits, rankings and research for a fraction of SEMrush.

    • Technical audit
    • Core Web Vitals
    • Rank tracking
    • Keyword research
    • Competitors
    • Backlinks
  • Local and reviews

    Show up nearby and stay on top of every review.

    • Google Business Profile
    • Yelp
    • Tripadvisor
    • Review alerts
    • AI reply drafts
    • Name and address check
  • Security

    Find what attackers look for first, before they do.

    • Headers and HTTPS
    • Exposed files
    • Secret keys in JS
    • Open admin tools
    • Vulnerable plugins
  • AI visibilityAdd-on

    See how ChatGPT, Claude, Gemini, Copilot and Google AI talk about you.

    • 7 AI engines
    • Prompt tracking
    • Share of voice
    • Search spread
    • Action plans
  • The Vinny agentPro

    A fix plan for every scan, and fixes applied for you.

    • Fix plan
    • Titles and descriptions
    • Alt text
    • Social previews
    • Headings
    • Link labels
    • Structured data
    • WordPress
    • Undo anytime
  • Content

    Briefs and drafts for pages built to rank.

    • Google top 10 read
    • Outline and questions
    • Gaps they miss
    • AI drafts and rewrites
  • Hand-off

    Every problem as a ticket your team will close.

    • Copy and paste
    • CSV
    • Jira
    • Linear
    • GitHub Issues
    • Asana
    • Trello
    • Wrike
    • Monday
  • AgenciesAgency

    Every client, one login, your brand on the reports.

    • White-label reports
    • Client logins
    • Team seats included
    • API
    • Scheduled scans
tools in one subscription
9
AI engines watched
7
ticket tools connected
7
Google positions tracked per keyword
100

One tool instead of five

What Vinny covers from each tool people usually pay for. Together they cost $400 or more a month; Vinny starts at $39.

Instead ofTheir priceWhat Vinny covers
SEMrushfrom $139/moSite audit, rank tracking, keyword research, competitor research and keyword gap, domain overview with traffic history, paid search ads and spend, content briefs
Ahrefsfrom $129/moBacklinks with history and anchor text, competitors' top keywords and pages, keyword ideas with difficulty
Moz Profrom $99/moRank tracking, keyword research, technical audit, AI answer tracking
Screaming Frog£199/yr per userTechnical crawl of every page (titles, headings, canonicals, indexing, structured data), on a schedule in the cloud
BrightLocalfrom $41/moGoogle Business Profile checkup, reviews with alerts and reply drafts, local competitors, name and address consistency

Honest note: they still lead in places, like the size of Ahrefs' backlink index, daily rank checks, and Screaming Frog crawling millions of URLs. The full comparison has every feature and price side by side.

What none of them do

Questions

Is it really free?
Yes. No card, nothing to cancel. Answer four questions and your code unlocks everything straight away.
What do I get?
Every Vinny tool on up to 10 sites (yours, clients' or competitors'): audits, accessibility, security, rank tracking for 250 keywords, keyword, competitor and backlink research, search overviews, local and reviews, AI Visibility on every engine, the Vinny agent, content briefs, plus the Accessibility Audit Pro plugin for WordPress.
Do I have to prove I own a site?
No. Add any site and it's scanned and monitored straight away. Only the full security checks (requests for exposed files and admin pages) need your site verified or your written permission.
What happens when it ends?
Your account, sites and history stay. You move to the free plan (one site scanned each month) unless you pick a paid plan.
What do you ask in return?
Use it on real sites and tell us what's confusing, broken or missing. "Send feedback" in the app comes straight to me.

Try everything free

Four questions, your own code, everything unlocked. No card.

Join the beta

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Release notes, new features and the occasional tip, about once a month. Unsubscribe any time.